*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

  :root {
    --ink: #0f0f0d;
    --ink-2: #1c1c19;
    --ink-3: #2a2a26;
    --sand: #f5f2ec;
    --sand-2: #ede9e1;
    --sand-3: #e0dbd0;
    --sage: #7a9e8a;
    --sage-light: #a8c4b4;
    --sage-dark: #4d7a63;
    --slate-blue: #6b7fa8;
    --gold: #c8a96e;
    --gold-light: #e8d4a8;
    --white: #ffffff;
    --text-muted: #7a7a72;
    --border: rgba(15,15,13,0.12);
    --border-light: rgba(15,15,13,0.06);
    --nav-h: 120px;
    --section-pad: clamp(80px, 10vw, 140px);
    --r: 6px;
    --r-lg: 12px;
  }

  html { scroll-behavior: smooth; }

  body {
    font-family: 'DM Sans', sans-serif;
    background: var(--sand);
    color: var(--ink);
    font-size: 16px;
    line-height: 1.7;
    -webkit-font-smoothing: antialiased;
  }

  /* ── NAV (site bar only — not <nav> in page content, e.g. breadcrumbs) ── */
  #site-nav {
    position: fixed; top: 0; left: 0; right: 0; z-index: 100;
    height: var(--nav-h);
    background: rgba(245,242,236,0.92);
    backdrop-filter: blur(12px);
    border-bottom: 0.5px solid var(--border);
    display: flex; align-items: center;
    padding: 0 clamp(20px,5vw,60px);
  }
  .nav-inner {
    width: 100%; max-width: 1200px; margin: 0 auto;
    display: flex; align-items: center; justify-content: space-between;
  }
  .nav-logo {
    display: flex; align-items: center; gap: 10px;
    text-decoration: none;
  }
  .nav-logo-mark {
    width: 108px;
    height: 108px;
    border-radius: 12px;
    display: flex;
    align-items: center;
    justify-content: center;
    overflow: hidden;
    flex-shrink: 0;
    background: transparent;
  }
  .nav-logo-mark img {
    width: 100%;
    height: 100%;
    object-fit: contain;
    display: block;
  }
  .nav-logo-text {
    font-family: 'Playfair Display', serif;
    font-size: 22px;
    font-weight: 600;
    color: var(--ink);
    letter-spacing: -0.02em;
  }
  .nav-logo-text span { color: var(--sage); }
  .nav-links {
    display: flex; align-items: center; gap: 32px;
    list-style: none;
  }
  .nav-links a {
    font-size: 14px; font-weight: 400;
    color: var(--text-muted);
    text-decoration: none;
    letter-spacing: 0.01em;
    transition: color 0.2s;
  }
  .nav-links a:hover { color: var(--ink); }
  .nav-actions { display: flex; align-items: center; gap: 12px; flex-shrink: 0; }
  .nav-toggle {
    display: none;
    flex-direction: column;
    justify-content: center;
    align-items: center;
    gap: 5px;
    width: 44px;
    height: 44px;
    padding: 0;
    border: none;
    border-radius: var(--r);
    background: transparent;
    cursor: pointer;
    color: var(--ink);
    flex-shrink: 0;
  }
  .nav-toggle-bar {
    display: block;
    width: 22px;
    height: 2px;
    background: currentColor;
    border-radius: 1px;
    transition: transform 0.2s ease, opacity 0.2s ease;
  }
  #site-nav.nav-open .nav-toggle-bar:nth-child(1) {
    transform: translateY(7px) rotate(45deg);
  }
  #site-nav.nav-open .nav-toggle-bar:nth-child(2) {
    opacity: 0;
  }
  #site-nav.nav-open .nav-toggle-bar:nth-child(3) {
    transform: translateY(-7px) rotate(-45deg);
  }
  .nav-menu {
    display: flex;
    align-items: center;
    justify-content: flex-end;
    gap: clamp(20px, 3vw, 40px);
    flex: 1;
    min-width: 0;
  }
  .btn-ghost {
    padding: 8px 18px; border-radius: var(--r);
    border: 0.5px solid var(--border);
    background: transparent;
    font-family: 'DM Sans', sans-serif;
    font-size: 13px; font-weight: 400;
    color: var(--ink);
    cursor: pointer;
    text-decoration: none;
    transition: all 0.2s;
    display: inline-flex; align-items: center;
  }
  .btn-ghost:hover { background: var(--sand-2); }
  .btn-primary {
    padding: 10px 22px; border-radius: var(--r);
    border: none;
    background: var(--ink);
    font-family: 'DM Sans', sans-serif;
    font-size: 13px; font-weight: 500;
    color: var(--white);
    cursor: pointer;
    text-decoration: none;
    transition: all 0.2s;
    display: inline-flex; align-items: center; gap: 6px;
    letter-spacing: 0.01em;
  }
  .btn-primary:hover { background: var(--ink-3); transform: translateY(-1px); }
  .btn-primary.sage { background: var(--sage-dark); }
  .btn-primary.sage:hover { background: var(--sage); }
  .btn-lg {
    padding: 16px 36px;
    font-size: 15px;
    border-radius: var(--r-lg);
  }

  /* ── HERO ── */
  .hero {
    min-height: 100vh;
    display: grid;
    grid-template-rows: var(--nav-h) 1fr;
    background: var(--ink);
    position: relative; overflow: hidden;
  }
  .hero-bg-pattern {
    position: absolute; inset: 0;
    background-image:
      radial-gradient(circle at 20% 50%, rgba(122,158,138,0.08) 0%, transparent 50%),
      radial-gradient(circle at 80% 20%, rgba(200,169,110,0.06) 0%, transparent 40%);
    pointer-events: none;
  }
  .hero-grid-lines {
    position: absolute; inset: 0;
    background-image:
      linear-gradient(rgba(255,255,255,0.025) 1px, transparent 1px),
      linear-gradient(90deg, rgba(255,255,255,0.025) 1px, transparent 1px);
    background-size: 80px 80px;
    pointer-events: none;
  }
  .hero-content {
    padding: 0 clamp(20px,5vw,80px);
    display: flex; flex-direction: column;
    justify-content: center;
    max-width: 1200px;
    margin: 0 auto; width: 100%;
    padding-top: 60px;
  }
  .hero-eyebrow {
    display: inline-flex; align-items: center; gap: 8px;
    margin-bottom: 32px;
  }
  .eyebrow-dot {
    width: 6px; height: 6px; border-radius: 50%;
    background: var(--sage);
  }
  .eyebrow-text {
    font-size: 12px; font-weight: 400;
    color: rgba(245,242,236,0.5);
    letter-spacing: 0.12em;
    text-transform: uppercase;
  }
  .hero-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(42px, 7vw, 88px);
    font-weight: 400;
    line-height: 1.05;
    color: var(--sand);
    letter-spacing: -0.03em;
    max-width: 820px;
    margin-bottom: 28px;
  }
  .hero-headline em {
    font-style: italic;
    color: var(--gold);
  }
  .hero-sub {
    font-size: clamp(16px, 2vw, 19px);
    font-weight: 300;
    color: rgba(245,242,236,0.6);
    max-width: 520px;
    line-height: 1.7;
    margin-bottom: 52px;
  }
  .hero-ctas {
    display: flex; flex-wrap: wrap; gap: 12px;
    margin-bottom: 80px;
  }
  .hero-stat-row {
    display: flex; gap: 48px; flex-wrap: wrap;
    border-top: 0.5px solid rgba(255,255,255,0.08);
    padding-top: 40px;
  }
  .hero-stat-num {
    font-family: 'Playfair Display', serif;
    font-size: 32px; font-weight: 600;
    color: var(--sand);
    letter-spacing: -0.03em;
    line-height: 1;
    margin-bottom: 4px;
  }
  .hero-stat-label {
    font-size: 12px;
    color: rgba(245,242,236,0.4);
    letter-spacing: 0.05em;
    text-transform: uppercase;
  }

  /* ── GATEWAY HOMEPAGE (audience picker only) ── */
  .hero-gateway {
    min-height: calc(100vh - var(--nav-h));
    grid-template-rows: 1fr;
  }
  .hero-gateway-content {
    justify-content: center;
    padding-top: 32px;
    padding-bottom: 48px;
    text-align: center;
    align-items: center;
  }
  .hero-gateway-title {
    font-family: 'Playfair Display', serif;
    font-size: clamp(26px, 4vw, 40px);
    font-weight: 400;
    color: var(--sand);
    letter-spacing: -0.03em;
    margin-bottom: 10px;
    line-height: 1.1;
  }
  .hero-gateway-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(36px, 6vw, 64px);
    font-weight: 400;
    color: var(--sand);
    letter-spacing: -0.03em;
    margin-bottom: 20px;
    line-height: 1.08;
    max-width: 760px;
  }
  .hero-gateway-headline em {
    font-style: italic;
    color: var(--gold);
  }
  .hero-gateway-sub {
    font-size: clamp(15px, 1.8vw, 18px);
    font-weight: 300;
    color: rgba(245,242,236,0.58);
    max-width: 560px;
    line-height: 1.7;
    margin: 0 auto 10px;
  }
  .hero-gateway-hint {
    font-size: 13px;
    color: rgba(245,242,236,0.42);
    margin: 0 auto 32px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
  }
  .hero-gateway-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 2px;
    max-width: 920px;
    width: 100%;
    margin: 0 auto;
    text-align: left;
    border-radius: var(--r-lg);
    overflow: hidden;
  }
  .hero-gateway-card {
    display: flex;
    flex-direction: column;
    gap: 12px;
    padding: clamp(28px, 3.5vw, 40px);
    border-radius: 0;
    border: none;
    background: var(--white);
    text-decoration: none;
    color: var(--ink);
    transition: transform 0.2s, box-shadow 0.2s;
    min-height: 280px;
  }
  .hero-gateway-card--bk {
    background: var(--ink);
    color: var(--sand);
  }
  .hero-gateway-card:hover {
    transform: translateY(-3px);
    box-shadow: 0 20px 48px rgba(15,15,13,0.18);
  }
  .hero-gateway-card--owner:hover { box-shadow: 0 20px 48px rgba(77,122,99,0.15); }
  .hero-gateway-card--bk:hover { box-shadow: 0 20px 48px rgba(200,169,110,0.12); }
  .hero-gateway-tag {
    display: inline-flex;
    align-self: flex-start;
    padding: 4px 10px;
    border-radius: 20px;
    font-size: 10px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
  }
  .hero-gateway-card h2 {
    font-family: 'Playfair Display', serif;
    font-size: clamp(22px, 2.5vw, 30px);
    font-weight: 400;
    color: inherit;
    letter-spacing: -0.02em;
    line-height: 1.2;
    margin: 0;
  }
  .hero-gateway-card p {
    font-size: 14px;
    line-height: 1.65;
    color: var(--text-muted);
    margin: 0;
    flex: 1;
  }
  .hero-gateway-card--bk p {
    color: rgba(245,242,236,0.52);
  }
  .hero-gateway-list {
    list-style: none;
    display: flex;
    flex-direction: column;
    gap: 8px;
    margin: 4px 0 0;
    padding: 0;
  }
  .hero-gateway-list li {
    font-size: 13px;
    line-height: 1.5;
    color: var(--text-muted);
    padding-left: 14px;
    position: relative;
  }
  .hero-gateway-list li::before {
    content: '';
    position: absolute;
    left: 0;
    top: 0.55em;
    width: 5px;
    height: 5px;
    border-radius: 50%;
    background: var(--sage-dark);
  }
  .hero-gateway-card--bk .hero-gateway-list li {
    color: rgba(245,242,236,0.55);
  }
  .hero-gateway-card--bk .hero-gateway-list li::before {
    background: var(--gold);
  }
  .hero-gateway-cta {
    font-size: 13px;
    font-weight: 500;
    color: var(--sage-dark);
    margin-top: 8px;
  }
  .hero-gateway-card--bk .hero-gateway-cta { color: var(--gold); }
  .hero-gateway-foot {
    margin-top: 28px;
    font-size: 13px;
    color: rgba(245,242,236,0.4);
  }
  .hero-gateway-foot a {
    color: var(--sage-light);
    text-decoration: underline;
    text-underline-offset: 3px;
  }

  /* ── SECTION WRAPPER ── */
  section { padding: var(--section-pad) clamp(20px,5vw,80px); }
  .container { max-width: 1200px; margin: 0 auto; }

  /* ── SECTION LABEL ── */
  .section-label {
    display: flex; align-items: center; gap: 10px;
    margin-bottom: 20px;
  }
  .label-line {
    width: 32px; height: 0.5px;
    background: var(--sage);
  }
  .label-text {
    font-size: 11px; font-weight: 400;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--sage-dark);
  }

  /* ── PROBLEM SECTION ── */
  .problem { background: var(--sand); }
  .problem-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 80px; align-items: start;
  }
  .problem-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(32px, 4vw, 52px);
    font-weight: 400;
    line-height: 1.15;
    letter-spacing: -0.02em;
    margin-bottom: 24px;
  }
  .problem-body {
    font-size: 16px; color: var(--text-muted);
    line-height: 1.8;
    margin-bottom: 16px;
  }
  .pain-list-intro {
    font-size: 14px;
    font-weight: 500;
    color: var(--ink-2);
    margin-bottom: 16px;
    letter-spacing: -0.01em;
  }
  .pain-list {
    list-style: none;
    display: flex; flex-direction: column; gap: 12px;
  }
  .pain-item {
    display: flex; align-items: flex-start; gap: 14px;
    padding: 16px 20px;
    background: var(--sand-2);
    border-radius: var(--r-lg);
    border: 0.5px solid var(--border-light);
  }
  .pain-icon {
    width: 28px; height: 28px; border-radius: 50%;
    background: rgba(200,169,110,0.15);
    display: flex; align-items: center; justify-content: center;
    flex-shrink: 0; margin-top: 2px;
    font-size: 13px;
  }
  .pain-text {
    font-size: 14px; font-weight: 400; color: var(--ink-2);
    line-height: 1.5;
  }
  .pain-text strong { font-weight: 500; }

  /* ── HOW IT WORKS ── */
  .how { background: var(--ink); }
  .how .section-label .label-line { background: var(--gold); }
  .how .label-text { color: var(--gold); }
  .how-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(36px, 5vw, 64px);
    font-weight: 400;
    line-height: 1.1;
    color: var(--sand);
    letter-spacing: -0.03em;
    margin-bottom: 72px;
    max-width: 600px;
  }
  .how-headline em { font-style: italic; color: var(--gold); }
  .steps-grid {
    display: grid;
    grid-template-columns: repeat(5, 1fr);
    gap: 0;
    position: relative;
  }
  .steps-grid::before {
    content: '';
    position: absolute;
    top: 32px; left: 32px; right: 32px;
    height: 0.5px;
    background: linear-gradient(90deg, transparent, rgba(255,255,255,0.12) 20%, rgba(255,255,255,0.12) 80%, transparent);
  }
  .step {
    padding: 0 20px 0 0;
    position: relative;
  }
  .step-num {
    width: 64px; height: 64px;
    border-radius: 50%;
    border: 0.5px solid rgba(255,255,255,0.15);
    background: var(--ink-2);
    display: flex; align-items: center; justify-content: center;
    margin-bottom: 28px;
    position: relative; z-index: 1;
    font-family: 'Playfair Display', serif;
    font-size: 20px;
    color: var(--gold);
    transition: all 0.3s;
  }
  .step:hover .step-num {
    background: var(--gold);
    border-color: var(--gold);
    color: var(--ink);
  }
  .step-title {
    font-size: 15px; font-weight: 500;
    color: var(--sand);
    margin-bottom: 10px;
    letter-spacing: -0.01em;
  }
  .step-desc {
    font-size: 13px; font-weight: 300;
    color: rgba(245,242,236,0.45);
    line-height: 1.7;
  }
  .step-badge {
    display: inline-block;
    margin-top: 12px;
    padding: 4px 10px;
    background: rgba(200,169,110,0.1);
    border: 0.5px solid rgba(200,169,110,0.25);
    border-radius: 20px;
    font-size: 11px; color: var(--gold);
    letter-spacing: 0.04em;
  }

  /* ── WHO IT'S FOR (split) ── */
  .audience { background: var(--sand-2); }
  .audience-split {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 2px;
    border-radius: var(--r-lg);
    overflow: hidden;
  }
  .audience-card {
    padding: clamp(40px,5vw,64px);
    background: var(--white);
    position: relative; overflow: hidden;
  }
  .audience-card.dark {
    background: var(--ink);
  }
  .audience-card-tag {
    display: inline-flex; align-items: center; gap: 6px;
    padding: 5px 12px;
    border-radius: 20px;
    font-size: 11px; letter-spacing: 0.08em; text-transform: uppercase;
    margin-bottom: 28px;
  }
  .tag-owner {
    background: rgba(122,158,138,0.12);
    color: var(--sage-dark);
    border: 0.5px solid rgba(122,158,138,0.25);
  }
  .tag-bk {
    background: rgba(200,169,110,0.12);
    color: var(--gold);
    border: 0.5px solid rgba(200,169,110,0.25);
  }
  .audience-title {
    font-family: 'Playfair Display', serif;
    font-size: clamp(26px, 3vw, 38px);
    font-weight: 400; line-height: 1.2;
    margin-bottom: 20px;
    letter-spacing: -0.02em;
  }
  .audience-card.dark .audience-title { color: var(--sand); }
  .audience-desc {
    font-size: 15px; color: var(--text-muted); line-height: 1.75;
    margin-bottom: 32px;
  }
  .audience-card.dark .audience-desc { color: rgba(245,242,236,0.5); }
  .check-list { list-style: none; display: flex; flex-direction: column; gap: 10px; margin-bottom: 36px; }
  .check-item {
    display: flex; align-items: flex-start; gap: 10px;
    font-size: 14px; line-height: 1.5;
  }
  .audience-card.dark .check-item { color: rgba(245,242,236,0.7); }
  .check-mark {
    width: 18px; height: 18px; border-radius: 50%;
    background: rgba(122,158,138,0.15);
    border: 0.5px solid rgba(122,158,138,0.4);
    display: flex; align-items: center; justify-content: center;
    flex-shrink: 0; margin-top: 2px;
    font-size: 10px; color: var(--sage-dark);
  }
  .check-mark.gold {
    background: rgba(200,169,110,0.12);
    border-color: rgba(200,169,110,0.35);
    color: var(--gold);
  }

  /* ── DIFFERENCE ── */
  .difference { background: var(--sand); }
  .diff-header {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: 60px; margin-bottom: 72px; align-items: end;
  }
  .diff-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(32px,4vw,52px);
    font-weight: 400; line-height: 1.15;
    letter-spacing: -0.02em;
  }
  .diff-headline em { font-style: italic; color: var(--sage-dark); }
  .diff-sub { font-size: 16px; color: var(--text-muted); line-height: 1.8; }
  .diff-cards {
    display: grid; grid-template-columns: repeat(3, 1fr);
    gap: 16px;
  }
  .diff-card {
    padding: 32px;
    border-radius: var(--r-lg);
    border: 0.5px solid var(--border);
    background: var(--white);
    transition: all 0.25s;
  }
  .diff-card:hover {
    border-color: rgba(122,158,138,0.4);
    transform: translateY(-3px);
    box-shadow: 0 16px 40px rgba(15,15,13,0.06);
  }
  .diff-icon {
    width: 44px; height: 44px; border-radius: 10px;
    background: rgba(122,158,138,0.1);
    display: flex; align-items: center; justify-content: center;
    margin-bottom: 20px;
  }
  .diff-icon svg { width: 22px; height: 22px; stroke: var(--sage-dark); fill: none; stroke-width: 1.5; }
  .diff-card-title {
    font-size: 16px; font-weight: 500;
    margin-bottom: 10px;
    letter-spacing: -0.01em;
  }
  .diff-card-text { font-size: 14px; color: var(--text-muted); line-height: 1.7; }

  /* ── PRICING / REVENUE ── */
  .pricing { background: var(--ink-2); }
  .pricing .section-label .label-line { background: var(--gold); }
  .pricing .label-text { color: var(--gold); }
  .pricing-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(32px,4vw,52px);
    font-weight: 400; line-height: 1.15;
    color: var(--sand);
    letter-spacing: -0.02em;
    max-width: 640px; margin-bottom: 56px;
  }
  .pricing-headline em { font-style: italic; color: var(--gold); }
  .pricing-cards { display: grid; grid-template-columns: 1fr 1fr; gap: 2px; border-radius: var(--r-lg); overflow: hidden; }
  .pricing-card {
    padding: clamp(36px,4vw,56px);
    background: var(--ink-3);
  }
  .pricing-card.featured { background: var(--sage-dark); }
  .pricing-tier {
    font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase;
    color: rgba(245,242,236,0.4); margin-bottom: 16px;
  }
  .pricing-card.featured .pricing-tier { color: rgba(245,242,236,0.6); }
  .pricing-rate {
    font-family: 'Playfair Display', serif;
    font-size: 56px; font-weight: 600;
    color: var(--sand); line-height: 1;
    letter-spacing: -0.04em; margin-bottom: 6px;
  }
  .pricing-rate-sub { font-size: 14px; color: rgba(245,242,236,0.45); margin-bottom: 28px; }
  .pricing-card.featured .pricing-rate-sub { color: rgba(245,242,236,0.65); }
  .pricing-features { list-style: none; display: flex; flex-direction: column; gap: 12px; margin-bottom: 36px; }
  .pricing-feat {
    display: flex; gap: 10px; font-size: 14px;
    color: rgba(245,242,236,0.65);
  }
  .pricing-feat-check { color: var(--sage-light); flex-shrink: 0; }
  .pricing-card.featured .pricing-feat { color: rgba(245,242,236,0.85); }

  /* ── TESTIMONIALS ── */
  .testimonials { background: var(--sand-2); }
  .test-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(28px,3.5vw,44px);
    font-weight: 400; line-height: 1.2;
    letter-spacing: -0.02em; margin-bottom: 52px;
    max-width: 500px;
  }
  .test-grid {
    display: grid; grid-template-columns: repeat(3, 1fr);
    gap: 16px;
  }
  .test-card {
    padding: 28px 28px 24px;
    background: var(--white);
    border-radius: var(--r-lg);
    border: 0.5px solid var(--border-light);
    display: flex; flex-direction: column;
  }
  .test-quote {
    font-family: 'Playfair Display', serif;
    font-size: 15px; font-style: italic;
    color: var(--ink-2);
    line-height: 1.7;
    flex: 1; margin-bottom: 24px;
  }
  .test-quote::before { content: '\201C'; font-size: 32px; color: var(--sage-light); line-height: 0; vertical-align: -10px; margin-right: 4px; }
  .test-author {
    display: flex; align-items: center; gap: 12px;
    border-top: 0.5px solid var(--border-light);
    padding-top: 18px;
  }
  .test-avatar {
    width: 38px; height: 38px; border-radius: 50%;
    background: var(--sage-light);
    display: flex; align-items: center; justify-content: center;
    font-size: 13px; font-weight: 500; color: var(--sage-dark);
    flex-shrink: 0;
  }
  .test-name { font-size: 13px; font-weight: 500; color: var(--ink); }
  .test-role { font-size: 12px; color: var(--text-muted); }

  /* ── CTA BAND ── */
  .cta-band {
    background: var(--ink);
    padding: clamp(80px,10vw,140px) clamp(20px,5vw,80px);
    text-align: center;
    position: relative; overflow: hidden;
  }
  .cta-band-bg {
    position: absolute; inset: 0;
    background: radial-gradient(ellipse at 50% 100%, rgba(122,158,138,0.12) 0%, transparent 60%);
    pointer-events: none;
  }
  .cta-band-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(36px,6vw,72px);
    font-weight: 400; color: var(--sand);
    letter-spacing: -0.03em;
    line-height: 1.1;
    max-width: 700px; margin: 0 auto 24px;
  }
  .cta-band-headline em { font-style: italic; color: var(--gold); }
  .cta-band-sub {
    font-size: 17px; color: rgba(245,242,236,0.5);
    max-width: 480px; margin: 0 auto 44px;
  }
  .cta-row { display: flex; gap: 12px; justify-content: center; flex-wrap: wrap; }
  .cta-foot {
    margin-top: 20px;
    font-size: 14px;
    color: rgba(245,242,236,0.4);
    max-width: 520px;
    margin-left: auto;
    margin-right: auto;
  }

  /* ── COMPARE TABLE ── */
  .compare { background: var(--sand-2); padding: var(--section-pad) clamp(20px,5vw,80px); }
  .compare-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(28px,4vw,44px);
    font-weight: 400;
    letter-spacing: -0.02em;
    margin-bottom: 12px;
  }
  .compare-sub { color: var(--text-muted); max-width: 640px; margin-bottom: 28px; }
  .compare-table-wrap { overflow-x: auto; border-radius: var(--r-lg); border: 0.5px solid var(--border); background: var(--white); }
  .compare-table { width: 100%; border-collapse: collapse; font-size: 14px; }
  .compare-table th, .compare-table td { padding: 14px 16px; text-align: left; border-bottom: 0.5px solid var(--border-light); vertical-align: top; }
  .compare-table th { background: var(--sand); font-size: 12px; letter-spacing: 0.06em; text-transform: uppercase; color: var(--text-muted); }
  .compare-table td:first-child { font-weight: 500; color: var(--ink-3); min-width: 180px; }
  .compare-foot { margin-top: 18px; font-size: 14px; }
  .compare-foot a { color: var(--sage-dark); font-weight: 500; }

  /* ── SCORECARD BAND ── */
  .scorecard-band { background: var(--sand); padding: clamp(60px,8vw,100px) clamp(20px,5vw,80px); border-top: 0.5px solid var(--border-light); }
  .scorecard-inner {
    max-width: 1100px; margin: 0 auto;
    display: flex; align-items: center; justify-content: space-between; gap: 24px; flex-wrap: wrap;
  }
  .scorecard-headline {
    font-family: 'Playfair Display', serif;
    font-size: clamp(24px,3.5vw,36px);
    font-weight: 400;
    letter-spacing: -0.02em;
    margin-bottom: 8px;
  }
  .scorecard-body { color: var(--text-muted); max-width: 520px; }

  /* ── FOOTER ── */
  footer {
    background: var(--ink-2);
    border-top: 0.5px solid rgba(255,255,255,0.06);
    padding: 60px clamp(20px,5vw,80px) 40px;
  }
  .footer-inner { max-width: 1200px; margin: 0 auto; }
  .footer-top {
    display: grid; grid-template-columns: 2fr 1fr 1fr 1fr;
    gap: 48px; margin-bottom: 56px;
  }
  .footer-brand-name {
    font-family: 'Playfair Display', serif;
    font-size: 20px; font-weight: 600;
    color: var(--sand); margin-bottom: 14px;
    letter-spacing: -0.02em;
  }
  .footer-brand-name span { color: var(--sage-light); }
  .footer-brand-desc {
    font-size: 13px; color: rgba(245,242,236,0.35);
    line-height: 1.75; max-width: 260px;
  }
  .footer-col-title {
    font-size: 11px; font-weight: 500;
    letter-spacing: 0.1em; text-transform: uppercase;
    color: rgba(245,242,236,0.3); margin-bottom: 18px;
  }
  .footer-links { list-style: none; display: flex; flex-direction: column; gap: 10px; }
  .footer-links a {
    font-size: 13px; color: rgba(245,242,236,0.45);
    text-decoration: none; transition: color 0.2s;
  }
  .footer-links a:hover { color: var(--sand); }
  .footer-bottom {
    border-top: 0.5px solid rgba(255,255,255,0.06);
    padding-top: 24px;
    display: flex; justify-content: space-between; align-items: center;
    flex-wrap: wrap; gap: 12px;
  }
  .footer-copy { font-size: 12px; color: rgba(245,242,236,0.25); }
  .footer-legal { display: flex; gap: 20px; }
  .footer-legal a { font-size: 12px; color: rgba(245,242,236,0.25); text-decoration: none; }
  .footer-legal a:hover { color: rgba(245,242,236,0.5); }

  /* ── LOGIN MODAL ── */
  .modal-overlay {
    position: fixed; inset: 0; z-index: 200;
    background: rgba(15,15,13,0.75);
    backdrop-filter: blur(6px);
    display: none; align-items: center; justify-content: center;
    padding: 20px;
  }
  .modal-overlay.open { display: flex; }
  .modal {
    background: var(--white);
    border-radius: 16px;
    padding: 48px 44px;
    width: 100%; max-width: 440px;
    position: relative;
    animation: modal-in 0.25s ease;
  }
  @keyframes modal-in {
    from { opacity: 0; transform: translateY(16px) scale(0.97); }
    to { opacity: 1; transform: none; }
  }
  .modal-close {
    position: absolute; top: 18px; right: 18px;
    width: 32px; height: 32px;
    border: 0.5px solid var(--border);
    border-radius: 50%; background: transparent;
    cursor: pointer; font-size: 16px; color: var(--text-muted);
    display: flex; align-items: center; justify-content: center;
    transition: all 0.2s;
  }
  .modal-close:hover { background: var(--sand); color: var(--ink); }
  .modal-title {
    font-family: 'Playfair Display', serif;
    font-size: 26px; font-weight: 400;
    color: var(--ink); margin-bottom: 6px;
    letter-spacing: -0.02em;
  }
  .modal-sub { font-size: 14px; color: var(--text-muted); margin-bottom: 32px; }
  .modal-tabs {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: 2px; margin-bottom: 28px;
    background: var(--sand-2);
    border-radius: var(--r); padding: 3px;
  }
  .modal-tab {
    padding: 9px;
    border-radius: calc(var(--r) - 2px);
    border: none; background: transparent;
    font-family: 'DM Sans', sans-serif;
    font-size: 13px; cursor: pointer;
    transition: all 0.2s; color: var(--text-muted);
  }
  .modal-tab.active { background: var(--white); color: var(--ink); font-weight: 500; }
  .form-field { margin-bottom: 16px; }
  .form-label { font-size: 12px; font-weight: 500; color: var(--ink); margin-bottom: 6px; display: block; letter-spacing: 0.02em; }
  .form-input {
    width: 100%; padding: 11px 14px;
    border-radius: var(--r);
    border: 0.5px solid var(--border);
    background: var(--sand);
    font-family: 'DM Sans', sans-serif;
    font-size: 14px; color: var(--ink);
    transition: border-color 0.2s;
    outline: none;
  }
  .form-input:focus { border-color: var(--sage); background: var(--white); }
  .form-btn {
    width: 100%; padding: 13px;
    background: var(--ink);
    color: var(--white);
    border: none; border-radius: var(--r-lg);
    font-family: 'DM Sans', sans-serif;
    font-size: 15px; font-weight: 500;
    cursor: pointer; margin-top: 8px;
    transition: all 0.2s;
    letter-spacing: 0.01em;
  }
  .form-btn:hover { background: var(--ink-3); }
  .form-divider {
    display: flex; align-items: center; gap: 12px;
    margin: 18px 0; color: var(--text-muted); font-size: 12px;
  }
  .form-divider::before, .form-divider::after {
    content: ''; flex: 1; height: 0.5px; background: var(--border);
  }
  .form-google {
    width: 100%; padding: 11px;
    border: 0.5px solid var(--border);
    border-radius: var(--r);
    background: transparent;
    font-family: 'DM Sans', sans-serif;
    font-size: 14px; color: var(--ink);
    cursor: pointer; transition: all 0.2s;
    display: flex; align-items: center; justify-content: center; gap: 8px;
  }
  .form-google:hover { background: var(--sand); }
  .deposit-note {
    margin-top: 18px;
    padding: 12px 14px;
    background: rgba(122,158,138,0.08);
    border: 0.5px solid rgba(122,158,138,0.2);
    border-radius: var(--r);
    font-size: 12px; color: var(--sage-dark);
    line-height: 1.6;
  }
  .form-error {
    min-height: 16px;
    margin-top: 10px;
    font-size: 12px;
    color: #b84a4a;
  }
  .login-demo-hint {
    margin-top: 14px;
    padding: 12px 14px;
    background: var(--sand-2);
    border-radius: var(--r);
    font-size: 12px;
    color: var(--text-muted);
    line-height: 1.6;
  }
  .login-demo-hint strong { color: var(--ink); font-weight: 500; }

  /* ── MOBILE ── */
  @media (max-width: 900px) {
    #site-nav {
      height: auto;
      min-height: var(--nav-h);
      align-items: flex-start;
      padding-top: 10px;
      padding-bottom: 10px;
    }
    #site-nav:not(.nav-open) {
      max-height: var(--nav-h);
      overflow: hidden;
      align-items: center;
      padding-top: 0;
      padding-bottom: 0;
    }
    #site-nav.nav-open {
      max-height: none;
      overflow: visible;
      padding-bottom: 16px;
      box-shadow: 0 12px 32px rgba(15, 15, 13, 0.08);
    }
    .nav-inner {
      flex-wrap: wrap;
      row-gap: 4px;
    }
    .nav-toggle {
      display: flex;
      order: 2;
      margin-left: auto;
    }
    .nav-logo {
      order: 1;
    }
    .nav-menu {
      order: 3;
      display: none;
      width: 100%;
      flex-direction: column;
      align-items: stretch;
      gap: 0;
      padding-top: 8px;
      margin-top: 8px;
      border-top: 0.5px solid var(--border);
    }
    #site-nav.nav-open .nav-menu {
      display: flex;
    }
    .nav-links {
      flex-direction: column;
      align-items: stretch;
      gap: 0;
      width: 100%;
    }
    .nav-links a {
      display: block;
      padding: 14px 0;
      border-bottom: 0.5px solid var(--border-light);
    }
    .nav-actions {
      flex-direction: column;
      width: 100%;
      margin-top: 16px;
      padding-top: 4px;
    }
    .nav-actions .btn-primary,
    .nav-actions .btn-ghost {
      width: 100%;
      justify-content: center;
    }
    .problem-grid, .audience-split, .pricing-cards, .diff-header { grid-template-columns: 1fr; gap: 40px; }
    .diff-cards { grid-template-columns: 1fr 1fr; }
    .test-grid { grid-template-columns: 1fr 1fr; }
    .steps-grid { grid-template-columns: 1fr 1fr; gap: 32px; }
    .steps-grid::before { display: none; }
    .footer-top { grid-template-columns: 1fr 1fr; }
    .hero-ctas {
      flex-direction: column;
      align-items: stretch;
      margin-bottom: 48px;
    }
    .hero-ctas .btn-lg {
      width: 100%;
      justify-content: center;
      text-align: center;
    }
    .cta-row .btn-lg {
      width: 100%;
      max-width: 360px;
      justify-content: center;
    }
    .how-headline { margin-bottom: 48px; }
  }
  @media (max-width: 600px) {
    :root {
      --nav-h: 88px;
      --section-pad: clamp(56px, 12vw, 100px);
    }
    .nav-logo-mark {
      width: 72px;
      height: 72px;
    }
    .nav-logo-text {
      font-size: 18px;
    }
    .hero {
      min-height: auto;
    }
    .hero-content {
      padding-top: 24px;
      padding-bottom: 48px;
      justify-content: flex-start;
    }
    .hero-headline {
      font-size: clamp(32px, 10vw, 52px);
      margin-bottom: 20px;
    }
    .hero-sub {
      margin-bottom: 32px;
    }
    .hero-eyebrow {
      margin-bottom: 20px;
    }
    .eyebrow-text {
      font-size: 10px;
      letter-spacing: 0.08em;
    }
    .hero-stat-row {
      gap: 24px 32px;
      padding-top: 28px;
    }
    .hero-stat-num {
      font-size: clamp(22px, 6vw, 28px);
    }
    .hero-gateway-grid {
      grid-template-columns: 1fr;
    }
    .hero-gateway-content {
      padding-top: 20px;
    }
    .diff-cards, .test-grid, .steps-grid { grid-template-columns: 1fr; }
    .compare-table { font-size: 12px; }
    .compare-table th, .compare-table td { padding: 10px 12px; }
    .scorecard-inner { flex-direction: column; align-items: flex-start; }
    .footer-top { grid-template-columns: 1fr; }
    .footer-bottom {
      flex-direction: column;
      align-items: flex-start;
    }
    .pricing-rate {
      font-size: 44px;
    }
    .pain-item {
      padding: 14px 16px;
    }
    .page-hero {
      padding-top: calc(var(--nav-h) + 32px);
      padding-bottom: 40px;
    }
    .page-section {
      padding-top: 32px;
    }
  }

  /* ── ANIMATIONS ── */
  @keyframes fade-up {
    from { opacity: 0; transform: translateY(24px); }
    to { opacity: 1; transform: translateY(0); }
  }
  .fade-up { animation: fade-up 0.7s ease both; }
  .delay-1 { animation-delay: 0.15s; }
  .delay-2 { animation-delay: 0.3s; }
  .delay-3 { animation-delay: 0.45s; }
  .delay-4 { animation-delay: 0.6s; }

  /* ── Knowledge assistant (same behavior as /dashboard) ── */
  .hidden { display: none !important; }
  .chat-widget { position: fixed; inset: 0; z-index: 1000; pointer-events: none; }
  .chat-widget > * { pointer-events: auto; }
  .chat-fab {
    position: fixed; bottom: 22px; right: 22px; width: 56px; height: 56px; border-radius: 50%; border: 0; cursor: pointer;
    background: linear-gradient(145deg, var(--sage-dark), #2d4d3c); color: #fff; font-size: 13px; font-weight: 700;
    box-shadow: 0 10px 28px rgba(0,0,0,.35);
  }
  .chat-fab:hover { filter: brightness(1.06); }
  .chat-panel-float {
    position: fixed; bottom: 92px; right: 22px; width: min(420px, calc(100vw - 32px)); height: min(520px, calc(100vh - 120px));
    display: flex; flex-direction: column; overflow: hidden; background: var(--white); border: 1px solid var(--border);
    border-radius: 16px; box-shadow: 0 24px 60px rgba(0,0,0,.28);
  }
  .chat-panel-float.hidden { display: none !important; }
  .chat-drag-handle {
    cursor: grab; user-select: none; display: flex; justify-content: space-between; align-items: center;
    padding: 12px 14px; border-bottom: 1px solid var(--border); background: var(--sand-2); flex-shrink: 0;
  }
  .chat-drag-handle:active { cursor: grabbing; }
  .chat-drag-handle h4 { font-family: "Playfair Display", serif; font-size: 17px; font-weight: 500; margin: 0; }
  .chat-panel-hint { font-size: 11px; color: var(--text-muted); padding: 8px 14px 0; line-height: 1.4; flex-shrink: 0; }
  .chat-body-float { flex: 1; min-height: 0; overflow: auto; padding: 12px 14px; background: var(--sand); font-size: 13px; line-height: 1.45; }
  .chat-foot-float { display: flex; flex-direction: column; gap: 8px; padding: 12px; border-top: 1px solid var(--border); background: var(--white); flex-shrink: 0; }
  .chat-foot-float label.chat-input-label { font-size: 11px; font-weight: 600; color: var(--ink-2); }
  .chat-foot-float textarea {
    width: 100%; box-sizing: border-box; resize: vertical; min-height: 76px; max-height: 160px; padding: 10px 12px;
    border-radius: 10px; border: 1px solid var(--border); font-family: inherit; font-size: 14px; line-height: 1.4; background: var(--white);
  }
  .chat-foot-actions { display: flex; justify-content: flex-end; }
  .chat-foot-float .chat-send-btn { width: auto; min-width: 96px; padding: 10px 18px; border-radius: var(--r-lg); border: none; background: var(--sage-dark); color: var(--white); font-weight: 600; font-size: 13px; cursor: pointer; }
  .chat-foot-float .chat-send-btn:hover { filter: brightness(1.05); }
  .chat-widget .chat-close-btn { padding: 7px 12px; font-size: 12px; border-radius: 8px; background: var(--sand-2); border: 1px solid var(--border); color: var(--ink); cursor: pointer; }
  .chat-msg { margin-bottom: 12px; }
  .chat-msg .who { font-size: 10px; color: var(--text-muted); text-transform: uppercase; letter-spacing: .06em; margin-bottom: 4px; }
  .chat-msg .bubble { background: var(--white); border: 1px solid var(--border); border-radius: 12px; padding: 10px 12px; }
  .chat-msg.user .bubble { background: rgba(77, 122, 99, 0.08); border-color: rgba(77, 122, 99, 0.2); }
  .chat-msg .bubble a { color: var(--sage-dark); word-break: break-all; }
  .chat-sources-details { margin-top: 10px; border: 1px solid var(--border); border-radius: 10px; padding: 8px 10px; background: rgba(255, 255, 255, 0.65); }
  .chat-sources-summary { cursor: pointer; font-size: 10px; color: var(--text-muted); text-transform: uppercase; letter-spacing: .06em; font-weight: 600; list-style: none; }
  .chat-sources-details summary::-webkit-details-marker { display: none; }
  .chat-sources-summary::before { content: '▸ '; display: inline-block; }
  .chat-sources-details[open] .chat-sources-summary::before { content: '▾ '; }
  .chat-sources-external { display: inline-block; margin-top: 6px; font-size: 12px; font-weight: 600; }
  .chat-sources-preview { margin-top: 4px; font-size: 12px; color: var(--text-muted); line-height: 1.35; white-space: pre-wrap; word-break: break-word; }
  .chat-sources { margin: 8px 0 0; padding-left: 18px; font-size: 12px; color: var(--text-muted); list-style: disc; }
  .chat-sources li { margin: 4px 0; }
  .chat-sources a { color: var(--sage-dark); font-weight: 600; text-decoration: underline; word-break: break-all; }
  .chat-sources a:hover { color: var(--ink-2); }

  /* ── Inner pages (shared) ── */
  .page-wrap {
    padding-top: calc(var(--nav-h) + 40px);
    padding-bottom: var(--section-pad);
    min-height: 70vh;
  }
  /* Hero already clears the fixed nav; don’t add nav-height padding again on <main> */
  header.page-hero + main.page-wrap {
    padding-top: 0;
  }
  .page-hero {
    background: var(--ink);
    color: var(--sand);
    padding: calc(var(--nav-h) + 48px) clamp(20px, 5vw, 80px) 56px;
    position: relative;
    overflow: hidden;
  }
  .page-hero::after {
    content: '';
    position: absolute;
    inset: 0;
    background: radial-gradient(circle at 80% 20%, rgba(200, 169, 110, 0.08) 0%, transparent 45%);
    pointer-events: none;
  }
  .page-hero-inner { max-width: 1200px; margin: 0 auto; position: relative; z-index: 1; }
  .page-hero--compact {
    padding-bottom: 40px;
  }
  .page-hero .breadcrumb-nav {
    margin-bottom: 20px;
  }
  .page-hero .breadcrumb-list {
    list-style: none;
    display: flex;
    flex-wrap: wrap;
    align-items: center;
    gap: 6px 10px;
    font-size: 13px;
    font-weight: 400;
    color: rgba(245, 242, 236, 0.72);
  }
  .page-hero .breadcrumb-list li {
    display: inline-flex;
    align-items: center;
    gap: 10px;
  }
  .page-hero .breadcrumb-list li:not(:last-child)::after {
    content: '/';
    color: rgba(245, 242, 236, 0.45);
    font-weight: 300;
    margin-left: 2px;
  }
  .page-hero .breadcrumb-list a {
    color: rgba(200, 169, 110, 0.95);
    text-decoration: none;
  }
  .page-hero .breadcrumb-list a:hover {
    text-decoration: underline;
    color: var(--gold-light);
  }
  .page-hero .breadcrumb-list li[aria-current='page'] {
    color: rgba(245, 242, 236, 0.85);
    font-weight: 500;
  }
  .page-hero h1 {
    font-family: 'Playfair Display', serif;
    font-size: clamp(32px, 4.5vw, 52px);
    font-weight: 400;
    letter-spacing: -0.02em;
    line-height: 1.15;
    margin-bottom: 12px;
  }
  .page-hero p.lead {
    font-size: 17px;
    font-weight: 300;
    color: rgba(245, 242, 236, 0.55);
    max-width: 560px;
    line-height: 1.65;
  }
  .page-inner { max-width: 1200px; margin: 0 auto; padding: 0 clamp(20px, 5vw, 80px); }
  .page-section { padding: 48px 0 0; }
  .nav-links a.active { color: var(--ink); font-weight: 500; }
  .card-grid {
    display: grid;
    grid-template-columns: repeat(auto-fill, minmax(260px, 1fr));
    gap: 20px;
  }
  .content-card {
    background: var(--white);
    border: 0.5px solid var(--border);
    border-radius: var(--r-lg);
    padding: 24px;
    transition: border-color 0.2s, box-shadow 0.2s;
  }
  .content-card:hover {
    border-color: rgba(122, 158, 138, 0.35);
    box-shadow: 0 12px 32px rgba(15, 15, 13, 0.06);
  }
  .content-card h2 {
    font-family: 'Playfair Display', serif;
    font-size: clamp(22px, 3vw, 28px);
    font-weight: 400;
    margin-bottom: 12px;
    letter-spacing: -0.02em;
    line-height: 1.2;
  }
  .content-card h3 {
    font-family: 'Playfair Display', serif;
    font-size: 20px;
    margin-bottom: 8px;
    letter-spacing: -0.02em;
  }
  .content-card p { font-size: 14px; color: var(--text-muted); line-height: 1.65; }
  .muted { color: var(--text-muted); font-size: 14px; line-height: 1.6; }
  /* Card itself is the link (<a class="content-card cover-link">), not a nested <a> */
  a.content-card.cover-link {
    text-decoration: none;
    color: inherit;
    display: block;
    cursor: pointer;
  }
  a.content-card.cover-link:visited {
    color: inherit;
  }
  a.content-card.cover-link:hover,
  a.content-card.cover-link:focus-visible {
    color: inherit;
    outline: none;
  }
  a.content-card.cover-link:focus-visible {
    box-shadow: 0 0 0 2px var(--white), 0 0 0 4px var(--sage-dark);
  }
  a.content-card.cover-link h3 {
    color: var(--ink);
  }
  a.content-card.cover-link p {
    color: var(--text-muted);
  }
  .thumb {
    width: 100%;
    aspect-ratio: 4/3;
    object-fit: cover;
    border-radius: var(--r);
    margin-bottom: 14px;
    background: var(--sand-3);
  }
  .muted-banner {
    padding: 14px 18px;
    border-radius: var(--r-lg);
    background: var(--sand-2);
    border: 0.5px solid var(--border-light);
    font-size: 14px;
    color: var(--text-muted);
    margin-bottom: 28px;
  }
  .alert { padding: 12px 14px; border-radius: var(--r); font-size: 14px; margin-bottom: 16px; }
  .alert.error { background: rgba(184, 74, 74, 0.08); border: 0.5px solid rgba(184, 74, 74, 0.25); color: #8a3a3a; }
  .alert.success { background: rgba(77, 122, 99, 0.1); border: 0.5px solid rgba(77, 122, 99, 0.25); color: var(--sage-dark); }
  .loading { font-size: 14px; color: var(--text-muted); }
  .blog-prose { max-width: 720px; }
  .blog-prose h2 { font-family: 'Playfair Display', serif; font-size: 28px; margin: 32px 0 12px; }
  .blog-prose p { margin-bottom: 16px; color: var(--ink-2); }
  .pagination { display: flex; gap: 12px; align-items: center; flex-wrap: wrap; margin-top: 32px; }
  .pagination button { font-family: inherit; font-size: 13px; padding: 8px 14px; border-radius: var(--r); border: 0.5px solid var(--border); background: var(--white); cursor: pointer; }
  .pagination button:disabled { opacity: 0.4; cursor: not-allowed; }